By Patricia Verdone
•
January 16, 2026
Most pet owners focus on high-quality food, regular vet visits, and plenty of love and exercise. But there is one daily essential that is often overlooked— water quality . Your pets drink water every single day. In many cases, they drink more water per pound of body weight than we do. If that water contains chlorine, heavy metals, bacteria, or other contaminants, it can quietly impact their health and comfort over time. Filtered water is not just a luxury for people. It can play a meaningful role in keeping pets healthier, happier, and more energetic throughout their lives. Pets Are More Sensitive to Water Quality Than You Think Dogs and cats are smaller than humans, which means contaminants in water affect them more quickly. A small amount of chlorine, lead, or sediment that may seem insignificant to a person can be much more concentrated for a pet. Municipal and well water can contain: Chlorine and chloramines Sediment and rust from aging pipes Heavy metals such as lead or copper Bacteria or organic matter Sulfur, iron, or other naturally occurring minerals While these contaminants may meet regulatory standards (check your tap water at EWG ), they are not designed with pet health in mind. Over time, exposure can contribute to subtle but persistent issues. Better-Tasting Water Means Better Hydration Pets are instinctively sensitive to taste and smell ( especially dogs, cats & horses). If water smells like chlorine or tastes metallic, many pets will simply drink less. This is especially harmful in cats, who are already prone to low water intake. Filtered water: Removes unpleasant odors and flavors Encourages pets to drink more frequently Supports proper hydration Proper hydration helps regulate body temperature, supports kidney function, and improves digestion. Pets that drink enough water are often more energetic and comfortable, especially as they age. Improved Digestion and Fewer Stomach Issues Many unexplained digestive problems in pets can be aggravated by poor water quality. Chlorine, bacteria, and sediment can irritate the gastrointestinal tract, particularly in pets with sensitive stomachs (like Great Danes and others). Filtered water can help: Reduce vomiting and diarrhea linked to irritation Support nutrient absorption Promote healthier gut function For pets already dealing with food sensitivities or allergies, removing one more potential irritant—unfiltered water—can make a noticeable difference. Healthier Skin and Shinier Coats Just like people, pets absorb water through their skin during bathing. Chlorine and harsh minerals can dry out the skin, leading to itching, dull coats, and excessive shedding. When pets drink and bathe with cleaner water: Skin stays more hydrated Natural oils are preserved Coats appear shinier and softer Less itching and scratching occurs This is especially beneficial for dogs with allergies, hot spots, or chronic skin conditions. Kidney and Urinary Health Support Cats and dogs are both susceptible to kidney and urinary tract issues, especially as they age. Clean water plays a critical role in flushing toxins from the body. Filtered water helps by: Reducing mineral buildup Lowering exposure to heavy metals Supporting healthy kidney function For cats in particular, proper hydration is one of the most important factors in preventing urinary blockages and kidney disease. Reduced Exposure to Harmful Contaminants Some contaminants in water have long-term health implications. Heavy metals and certain chemicals can accumulate in the body over time, placing stress on organs and the immune system in us and them. Filtered water can reduce exposure to: Lead and copper Volatile organic compounds Pesticides and industrial runoff Bacteria and cysts Less exposure means less stress on your pet’s body and a stronger overall immune response. Happier Pets Show It in Their Behavior When pets feel better, it shows. Pet owners who switch to filtered water often notice subtle but positive changes, such as: Increased energy Improved appetite Better sleep Fewer digestive upsets More playful behavior These changes are not dramatic overnight transformations, but steady improvements that contribute to a better quality of life. Filtered Water Benefits Multi-Pet Households In homes with multiple pets, water bowls are shared throughout the day. Cleaner water stays fresher longer and is less likely to develop odors or buildup. Filtered water: Keeps bowls cleaner Reduces slime and residue Encourages consistent drinking habits across pets This is particularly helpful for households with both dogs and cats, or pets of different ages. What About Pet Water Fountains? Pet water fountains can be helpful, especially for cats and horses, but they are only as good as the water used to fill them. If the source water is contaminated, the fountain simply recirculates the same poor-quality water. Using filtered water in pet fountains: Maximizes the benefit of the fountain Prevents mineral scaling Keeps pumps and filters cleaner longer A Simple Change With Long-Term Benefits Switching your pets to filtered water is one of the easiest ways to support their health. There are no medications, no special training, and no behavior changes required. Just better water in the bowl. Safeway Water Technologies~Fix Any Water supports healthy pets. We encourage you to make them as happy & healthy as you can. This includes their water. It's a small daily improvement that snowballs over time—supporting digestion, hydration, skin health, kidney function, and overall happiness. Clean Water Is Part of Responsible Pet Care Pet owners go to great lengths to choose the right food, toys, and healthcare. Water should be treated with the same level of care. If you would not drink unfiltered water every day, your pets should not have to either. Clean, filtered water helps pets feel better, act happier, and live more comfortably. Sometimes the simplest changes make the biggest difference—starting with what’s in the bowl.